Kim Toscano ... writer, gardener, traveler, designer
I have worked in communications for over fourteen years, using my scientific training and practical experience to educate and inspire gardeners. As a freelance communicator, I offer a unique set of skills and expertise to my clients. In addition to written communications, I create design illustrations to enrich blogs and articles. Commercial clients use my garden designs and illustrations to promote plant products and inform customers.
I don't just write about gardening, I am a gardener, designer and educator. As a professional horticulturalist my experience includes written and visual communications, garden design, video production, educational programming, branding and marketing. Throughout my career I have worked to educate and inform the gardening public.
Before establishing a freelance career I served as writer and host for Oklahoma Gardening, a weekly PBS television program produced by the Oklahoma Cooperative Extension Service. In this role I shared my expertise through more than one thousand video segments covering all aspects of gardening, environmental stewardship and sustainable living.
To support my programming, I designed over a dozen gardens that were installed at The Botanic Garden at Oklahoma State University, including a formal terraced garden, an organic vegetable garden and themed ornamental gardens. As Assistant Director of the gardens I oversaw grounds maintenance, managed programming and collaborated in garden branding, marketing and communications.
I earned my bachelor’s degree in horticulture from the University of Wisconsin and a master’s degree in entomology from Purdue University. I also earned a certificate in Environmental Studies, which has guided my gardening philosophy.
A remarkable mentor and teacher taught me to see the world with eyes wide open. She enriched my education through art, poetry, architecture, music and history – the elements of cultural tradition. She instilled in me an undying passion to seek and understand. It is through this context that I approach landscape. I strive to see beyond the gardens to understand the patterns of people and place, the legacy of heritage written on the land. We are all bound to this one earth and I am bound to explore the human and natural compositions that write the subtle poetry of place.